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| 005 | 20240519154652.0 | ||
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| 020 | _a9788497842198 | ||
| 082 | 0 | 4 |
_a658.827 _bCHE 2007 |
| 100 | 1 | _aCheverton, Peter | |
| 245 | 1 | 0 |
_aCómo funcionan las marcas _cPeter Cheverton; tr. Ubaldo Iriso |
| 264 |
_aEspaña _bEditorial Gedisa _c2007 |
||
| 300 |
_a183 p. _ail. _c21 cm. |
||
| 440 | 0 | _aThe Sunday Times. Nuevos Emprendedores | |
| 500 | _aTraducción de: Understanding brands | ||
| 650 | 4 |
_aProductos de marca _xadministración |
|
| 650 | 4 | _aMercadotecnia | |
| 905 | _alibros | ||
| 944 | _aGLOBAL | ||
| 950 | _c20131210 | ||
| 950 | _c20230914 | ||
| 999 |
_c228598 _d228598 |
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