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_aMx-ChUA _bspa _erda |
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_a658.8 _bKOT 2008 |
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_aKotler, Philip _eautor |
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_aPrincipios de marketing _cPhilip Kotler, Gary Armstrong; traducción Yago Moreno López |
| 264 |
_aEspaña _bPearson Educación _c2008 |
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| 300 |
_apaginación discontinua _bilustraciones _c27 cm. |
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| 336 |
_atexto _btxt _2rdacontent |
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_ano mediado _bn _2rdamedia |
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_avolumen _bnc _2rdacarrier |
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| 500 | _aTraducción de: Principles of marketing | ||
| 650 | 4 | _aMercadotecnia | |
| 650 | 4 | _aAdministración | |
| 700 | 1 |
_aArmstrong, Gary _eautor |
|
| 905 | _aLibros | ||
| 944 | _aGLOBAL | ||
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| 950 | _c20111027 | ||
| 950 | _c20230228 | ||
| 950 | _c20230301 | ||
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