| 000 | 00845nam a2200265uar4500 | ||
|---|---|---|---|
| 001 | 000110446 | ||
| 005 | 20240519153256.0 | ||
| 008 | 061116s2006 mx ao fr 001 0 spa d | ||
| 020 | _a9706864393 | ||
| 082 | 0 | 4 |
_a658.8 _bLAM 2006 |
| 100 | 1 | _aLamb, Charles W. | |
| 245 | 1 | 0 |
_aFundamentos de marketing _cCharles W. Lamb, Joseph F. Hair, Carl McDaniel; tr. Manuel Ortiz Staines |
| 250 | _a4a | ||
| 264 |
_aMéxico _bInternational Thomson _c2006 |
||
| 300 |
_axxvi, 590 p. _bil. _c27 cm. |
||
| 500 | _aTraducción de: Essentials of marketing | ||
| 504 | _aIncluye:Bibliografía, índice | ||
| 650 | 4 | _aMarketing | |
| 650 | 4 | _aMercadotecnia | |
| 905 | _alibrosLibros | ||
| 950 | _c20090619 | ||
| 950 | _c20111027 | ||
| 950 | _c20230914 | ||
| 999 |
_c210147 _d210147 |
||