| 000 | 00879nam a2200277uar4500 | ||
|---|---|---|---|
| 001 | 000107548 | ||
| 005 | 20240519153210.0 | ||
| 008 | 081119s2002 mx a fr 000 0 spa d | ||
| 020 | _a9789701036686 | ||
| 020 | _a9701036689 | ||
| 082 | 0 | 4 |
_a659.1 _bRIE 2002 |
| 100 | 1 | _aRies, Al | |
| 245 | 1 | 0 |
_aPosicionamiento _bla batalla por la mente _cAl Ries, Jack Trout; tr. Karla Ivonne Sáinz de la Peña Alcocer |
| 250 | _a2a | ||
| 264 |
_aMéxico _bMcGraw-Hill Interamericana _c2002 |
||
| 300 |
_axii, 246 p. _bil. _c24 cm. |
||
| 500 | _aTraducción de: Positioning: The battle for your mind | ||
| 500 | _aIncluye: Indice p. 245-246 | ||
| 650 | 4 | _aPublicidad | |
| 650 | 4 | _aPropaganda | |
| 905 | _alibros | ||
| 950 | _c20081119 | ||
| 950 | _c20111027 | ||
| 950 | _c20230914 | ||
| 999 |
_c207249 _d207249 |
||