| 000 | 00981nam a2200301uar4500 | ||
|---|---|---|---|
| 001 | 000106733 | ||
| 005 | 20240519153153.0 | ||
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| 020 | _a9788448156688 | ||
| 082 | 0 | 4 |
_a658.8 _bKER 2007 |
| 100 | 1 | _aKerin, Roger A. | |
| 245 | 1 | 0 |
_aMarketing _b"Core" _cRoger A. Kerin, Steven W. Hartley, William Rudeluis; tr. GAAP Editorial |
| 250 | _a2a | ||
| 264 |
_aEspaña _bMcGraw-Hill Interamericana _c2007 |
||
| 300 |
_axxxiii, [ca. 476 p.] _bil. _c27 cm. |
||
| 500 | _aTraducción de: Marketing. The Core | ||
| 504 | _aIncluye: Bibliografía, índice | ||
| 650 | 4 | _aMercadotecnia | |
| 650 | 4 | _aCiencias administrativas | |
| 905 | _alibros | ||
| 944 | _aGLOBAL | ||
| 950 | _c20080925 | ||
| 950 | _c20081103 | ||
| 950 | _c20081103 | ||
| 950 | _c20111027 | ||
| 950 | _c20230914 | ||
| 999 |
_c206434 _d206434 |
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