| 000 | 00931nam a2200265uar4500 | ||
|---|---|---|---|
| 001 | 000106632 | ||
| 005 | 20240519153149.0 | ||
| 008 | 080214r20032006sp fr 001 0 spa d | ||
| 020 | _a8420540110 | ||
| 020 | _a9788420540115 | ||
| 082 | 0 | 4 |
_a658.8 _bKOT 2006 |
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 4 |
_aLos 80 conceptos esenciales de marketing de la A a la Z _cPhilip Kotler; tr. Dionisio Camara |
| 264 |
_aEspaña _bPearson Educación _c2003 |
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| 300 |
_axxiii, 179 p. _c24 cm. |
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| 500 | _aTraducción de: Marketing insights from A to Z. 80 concepts every manager needs to know | ||
| 500 | _areimp. 2006 | ||
| 504 | _aIncluye: Bibliografia p. 159-162, índice p. 163-179 | ||
| 650 | 4 | _aMarketing | |
| 950 | _c20080922 | ||
| 950 | _c20080922 | ||
| 950 | _c20111027 | ||
| 950 | _c20230914 | ||
| 999 |
_c206333 _d206333 |
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