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| 008 | 070307s2002 sp fr 000 0 spa d | ||
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| 082 | 0 | 4 |
_a658.8 _bUND 2002 |
| 100 | 1 | _aUnderhill, Paco | |
| 245 | 1 | 0 |
_aPor qué compramos _bla ciencia del shopping _cPaco Underhill; tr. María José Asís |
| 264 |
_aEspaña _bGestión 2000 _c2002 |
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| 300 |
_a270 p. _c23 cm. |
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| 500 | _atraducción de: why we buy. The science of shopping | ||
| 650 | 4 | _aMercadotecnia | |
| 650 | 4 | _aFundamentos de mercadotecnia | |
| 905 | _alibros | ||
| 950 | _c20070307 | ||
| 950 | _c20111027 | ||
| 950 | _c20230914 | ||
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