| 000 | 00806nam a2200241uar4500 | ||
|---|---|---|---|
| 001 | 000097246 | ||
| 005 | 20240519152901.0 | ||
| 008 | 061013s1997 sp fr 001 0 spa d | ||
| 020 | _a8489660182 | ||
| 082 | 0 | 4 |
_a658.848 _bKEE 1997 |
| 100 | 1 | _aKeegan, Warren J. | |
| 245 | 1 | 0 |
_aMarketing global _cWarren J. Keegan: tr. Esmé Frances Prentice |
| 264 |
_aEspaña _bPearson Educación _c1997 |
||
| 300 |
_axix, 532 p. _c25 cm. |
||
| 500 | _aTraducción de: Global marketing management | ||
| 504 | _aIncluye: Bibliografía p. 507-519, índice p. 521-532 | ||
| 650 | 4 |
_aMercadeo de exportación _xadministración |
|
| 905 | _alibros | ||
| 950 | _c20061013 | ||
| 950 | _c20111027 | ||
| 950 | _c20230914 | ||
| 999 |
_c196947 _d196947 |
||