| 000 | 01377nam a2200397uib4500 | ||
|---|---|---|---|
| 001 | 000066571 | ||
| 005 | 20240519150808.0 | ||
| 008 | 160101s1996 mx a fr 000 0 spa d | ||
| 020 | _a970101118X | ||
| 040 |
_aMx-ChUA _bspa _erda |
||
| 082 | 0 | 4 |
_a658.848 _bCZI 1996 |
| 100 | 1 |
_aCzinkota, Michael R. _eautor |
|
| 245 | 1 | 0 |
_aMarketing internacional _cMichael R. Czinkota, Ilkka A. Ronkainen; traducción Juan Bruno García Sorda |
| 250 | _aCuarta ed. | ||
| 264 |
_aMéxico _bMcGraw Hill Interamericana _c1996 |
||
| 300 |
_axxix, 819 páginas _bilustraciones _c27 cm. |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_ano mediado _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 500 | _aTraducción de: International marketing | ||
| 650 | 4 | _aMercadotecnia | |
| 650 | 4 | _aComercio internacional | |
| 700 | 1 |
_aRonkainen, Ilkka A. _eautor |
|
| 905 | _aLibros | ||
| 944 | _aGLOBAL | ||
| 950 | _c20010116 | ||
| 950 | _c20010305 | ||
| 950 | _c20021023 | ||
| 950 | _c20050207 | ||
| 950 | _c20050623 | ||
| 950 | _c20060109 | ||
| 950 | _c20111027 | ||
| 950 | _c20190626 | ||
| 950 | _c20230914 | ||
| 999 |
_c166278 _d166278 |
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